ABOUT
ABOUT
BODILE STORY
DEVELOPMENT
BODILE has been in development for two years, drawing on founder Rebecca Morrice Williams’ lifelong involvement with ballet & her incredible success with BECCA Cosmetics, acquired by Esteé Lauder in 2016
The BODILE launch collection “Prelude to Dusk” is a limited number of ready-to-wear designs, providing dancers with unique pieces, unavailable in commercial dancewear stores. Pre-launch buying options will be offered to Founding Members, registered Elite Dancers & BODILE Ambassadors
INSPIRATION
BEAUTY OF DANCERS IN THE STUDIO
BODILE believes the daily class & rehearsal is as beautiful as the polished performance - the dancer’s studio fashion is as exciting & expressive as the costumes of the stage
refined
style with high fashion imagery & branding
Born from the desire to create an edited range of dancewear to enhance performance while fuelling confidence & expressiveness - to support ballet, beauty & style in the studio every day
"PRELUDE TO DUSK"
LAUNCH COLLECTION 2021
Prelude to Dusk, the launch collection encapsulates the dualities of grace & strength, comfort & support, function & fashion
The colour palette is a warm Indian summer - sunset hues of deep peach & russet to Prussian blues, twilight ink, deep rose hues & the obsidian black of night. Rich earthy colours of merlot, moss, garnet, praline & bronze bring dramatic depth to this artistic & aesthetic collection
Italian technological/performance fabrics are buttery soft, or feather-light & ethereal. Elegant & delicate floral prints in passionflower, gingerlily, patchouli & nightingale echo the beauty of nature, & the natural beauty of ballet
World class performances of iconic ballets, stories told through movement & music, have played their part in the creation of the BODILE premier collection
FOUNDER
REBECCA MORRICE WILLIAMS
Rebecca Morrice Williams, the founder & creator of the phenomenally successful cosmetic brand BECCA (acquired by Estee Lauder in 2016) is the creative mind behind BODILE. Inspired at a young age by the pure beauty of ballet, Rebecca would sit for hours watching rehearsals & performances at the West Australian Ballet where her father was Chairman of the Board & her mother its PR manager. This ignited a passion for beauty - the costumes, movement & sheer grace
Ballet has permeated every endeavour Rebecca has undertaken - first as fashion designer with her own line of high-end haute couture, then as creator of BECCA
Coupled with passion & her own dance experience, which continues today for herself & her teenage daughter, Rebecca says her desire to create a stylish brand of elegant & supportive dancewear made from luxurious fabrics became an undeniable calling
The perfectionist in Rebecca has motivated her to create dancewear that ballerinas worldwide will surely seek out in BODILE - setting the “barre” exceedingly high
